ghanatalksbusiness.com had a chat with Prof. Atuahene-Gima, Executive Dean of the Nobel International Business School (NIBs), on how Ghanaian businesses can attract international attention that could result in partnerships or service engagements. In the short audio below the Professor shares a thought on how Ghanaian businesses can cross that hurdle considering the generally unfavourable African brand overseas. A case for NIBs and Swiss Business School (SBS) partnership.
Listen to the Audio
