‘ CO-OPETITION’ O R ‘ COMPETILABORATION’ ?
In an increasingly competitive business environment like ours, it makes perfect business sense to employ the entire arsenal of resources ...
Tag: Sales and Marketing
Digital fuels growth in Africa’s entertainment and media industry: PwC report
Entertainment and Media Leader for PwC Southern Africa Vicki MyburghAfter more than a decade of digital disruption, the African entertainment ...
Customer Service Excellence: Creating the Culture
This is a short blog by a consultant who has handled service delivery sessions for numerous companies over a 10 ...
‘It’s Not the Money You Make, It’s the Money You Keep’: 5 Things to Consider After the Sale
When I sold my company, AdKarma, the CEO of the acquiring company said, “Just remember, Bobby, it’s not the money ...
5 Tips on Creating a Killer Facebook Ad Campaign
While just about every social-networking platform now has its own fully integrated advertising system, Facebook still reigns supreme in terms ...
Are you still following a 19th-century marketing mindset?
I love history. I like the contrasts that show changes over time about how we live and engage with each ...
Shutterstock Report: The Face Of Marketing Is Changing – And It Doesn’t Include Vince Vaughn
One of the most onerous tasks associated with content marketing is finding “the perfect image.” Does it accurately represent the ...
The Secret of ‘Strategy beers’
In 2011, shortly after Mike Sharkey took venture capital money for his San Francisco startup, one of the investors asked ...
9 Questions Your Team Should Be Asking Customers
It turns out your customers hold the keys to improving your product or service. Whether they’re using your product or ...