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Jumia Travel launches a new feature to scale Facebook Messenger as...

Facebook Messenger is now fully integrated in Jumia Travel's system as a powerful channel for Customer Service. The integration of customer service for Messenger...

The 3 Big Blocks of 21st Century Customer Service

Anticipating Customers’ Needs Times have changed and its high time customer service delivery is considered in a different light. We were taught that businesses should...

5 Things Customers Desire in every Business Relationship

A customer’s relationship with a business or service provider is one that is expected to thrive for long once it is established. The reason...

Ghana Talks Business TV- Nadia Takyiwaa Mensah

Nadia Takyiwaa Mensah is the founder of Sixth Sense Manifesto (a brand management agency) in Ghana and Nigeria and Sai (a wine and champagne...

Festive season survival guide for SMEs

With the festive season already in full swing, it is imperative that both seasonal and non-seasonal businesses alike take heed of the holiday’s pressures...

10 Principles of Customer Strategy

It’s no longer enough to target your chosen customers. To stay ahead, you need to create distinctive value and experiences for them. After losing the...

Quick Tip: Ask Customers to Commit a Little at a Time

Closing a sales deal isn’t something you should do at the end of a linear process. If you wait and ask your customer to...

Why offering customers more choice is not always better

My holiday reading included Malcolm Gladwell’s Blink: The power of thinking without thinking (first published in 2005), which examines the role the human subconscious...

Want customers to turn to you for help? Take time to...

There is a little-known story of how one promotion propelled a business that today manages US$1.4tn in client assets.On October 19, 1948, Merrill Lynch...

Good service is good business; Why businesses must pay close attention...

To every business venture that exists in this world, there is one very important element that cannot be overlooked. Without them, there will be...

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