Strategy

December can be a tough time for many entrepreneurs. They want to finish the year on a strong note, plan...

Why are many people afraid of public speaking, and what can be done about it? Ros and Neil Johnson, speech...

Maintaining effective leadership is an important step for business owners who want to succeed in expanding to a second facility...

Return to your roots, rally your team, and emerge a stronger brand. Sometimes brands weaken not with a bang but...

What is a brand? Many schools of thought have varied definition of what a brand is, but in the central...

Make sure you aren’t selling your long-term goals short, or entering a lose-win situation. These tips may help. A lot...

When a company faces a crisis, there’s often a temptation to hide it, in the hope that no one will...

Purchasing an existing company is a possible strategy for growing your business. But you may want to ask yourself a...

Perhaps no single factor has a greater impact on a company’s future — for better or worse — than the...

In 2006, Coca-Cola approached Rohail Hyatt, a Pakistani musician and producer, with an offer he couldn’t refuse: we’ll pay for...