Business

A powerful approach to relationship marketing is to consistently publish valuable insight that appeals to your clearly defined community of...

Look beyond the usual suspects to identify your company’s next market. Launching a great new product or a must-have service...

Salomon v Salomon (1892) was a foundational decision in common law which established that a company whose liability were limited...

Grace Amey-Obeng worked as an aesthetician in Ghana for years before noticing an alarming trend in black beauty: skin bleaching....

Question: As CEO, what is one question I should ask my marketing department to get a better handle on how...

No matter what business you’re in, you will have to do some form of presentation at a point. Here are...

Arguably the most positive wave to hit the technology industry in the 21st century, social media has come to stay....

When did you last chat to a robot? It probably hasn’t been long. Conversational interfaces are suddenly everywhere – from...

There are assessment tools that help when recruiting for sales roles. These are great for ensuring you get the right...

A great focus for many startups, investors, and entrepreneurs is creating the next Uber or Airbnb. I have examined how...